How many products ending in X are lying around unremarked in your home? More than you think, I bet. Do you have a Moulinex with Filtrex, plugged in with a Volex? Once you start noticing them, they're everywhere! It's a conspiracy!
Note that I'm excluding “abbreviations” (GTX, BMX) and genuine
personal/
Abix | Ablex | Acetex | Activex | Addax | Adifax | Advantix | Aertex |
Affymax | Affymetrix | Airex | Airex | Airfix | Airtex | Aix | Ajax |
Allervax | Almex | Alpex | Amex | Ampex | Ampiclox | Amplex | Amplivox |
Amtex | Andrex | Antiquax | Apex | Aquaplex | Aquatex | Arexx | Arriflex |
Artbox | Artefax | Artex | Astex | Asymetrix | Audax | Autoflex | Authentex |
Avex | Avix | Avonex | Beatex | Bendix | Bestex | Betamax | Betox |
Bex | Bigtrax | Biotex | Bitrex | Blistrex | Bolex | Boltaflex | Briwax |
Broflex | Burinex | Bursamex | Calcimax | Calortex | Caltex | Calyx | Candex |
Carbomix | Carbowax | Cardiomax | Carex | Caridex | Carmex | Ceefax | Cellex |
Ceporex | Cetex | Cheesestix | Chex | Cinefax | Cinefex | Cinegrafix | Cinemax |
Cineplex | Cinerex | Citrix | Climax | Coldrex | Colfax | Colorstix | Comdex |
Compex | Conimex | Connectix | Contax | Coparvax | Copex | Copybox | Copydex |
Coretex | Countax | Covox | Croydex | Crystalex | Cubix | Cumfilux | Cutex |
Cybernex | Cymex | Cyonix | Cyrix | Dalimix | Dataflex | Datalux | Dataplex |
Datex | Datix | Davex | Daypex | Dealex | Declinax | Decoflex | Dentinox |
Desenex | Dettox | Diconix | Dimplex | Directx | Drafix | Droplix | Dulcolax |
Dulux | Durex | Dynamix | Dynax | Earex | Efalex | Electrolux | Electronix |
Elmex | Elonex | Emex | Emulex | Ennemix | Enzymatix | Eolarix | Epitex |
Equifax | Erox | Esidrex | Eurax | Eurotechnix | Eventex | Everex | Exlax |
Fanatix | Fastex | Fax | Fedex | Felix | Feminax | Fernox | Filmfex |
Filofax | Filtrex | Finlux | Flashpix | Flex | Flix | Flotex | Fotonex |
Forex | Formulix | Fortiflex | Fotex | Fox | Foxtrax | Funfax | Gainax |
Gallex | Genetix | Gex | Glutenex | Goretex | Grafixx | Grex | Hamax |
Hanimex | Hedex | Helix | Hemptex | Hiprex | Histalix | Humax | Hyflex |
Imax | Indoflex | Informix | Innovex | Inox | Interfax | Intertex | Isomax |
Jenaflex | Jetmax | Kayrex | Kennex | Kinox | Kintex | Kixx | Kleenex |
Klix | K'nex | Knickerbox | Kodalux | Konix | Kotex | Kwikfix | Lantronix |
Laraflex | Lasemax | Lasix | Lastex | Latex | Letex | Lex | Librex |
Linex | Linux | Linx | Lipomatrix | Liquitex | Logiplex | Logistix | Logix |
Lopex | Lurex | Lustrex | Lux | Luxaflex | Lynx | Maalox | Macronix |
Magimix | Magix | Magnavox | Magnox | Malatex | Mandrax | Mantronix | Marlex |
Matchbox | Matrix | Matrox | Maxoptix | Maxpax | Medianix | Melex | Melipax |
Memax | Memorex | Memrex | Meowmix | Metalbox | Metalrax | Mexinox | Mexx |
Micrografx | Micrologix | Micromix | Minadex | Min‐i‐mix | Minix | Minox | Miramax |
Mirex | Mobifax | Mogex | Mondex | Morex | Motex | Moulinex | Multimix |
Mylex | Naugatex | Nefax | NeoRx | Netchex | Nicox | Nikwax | Ninox |
Nirex | Nirolex | Nivarox | Nix | Nomex | Noratex | Normax | Nutex |
Nylax | Nynex | Nyrex | Nytex | Obodex | Oekotex | Ofrex | Ohlux |
Omnimax | Onyx | Optex | Optiplex | Optrex | Otex | Ovex | Panafax |
Panaflex | Pancrex | Panix | Panrix | Pantex | Pantix | Paradox | Paraflex |
Paramax | Parkiflex | Parvolex | Pentax | Pepsimax | Perspex | Pestex | Petromax |
Phoenix | Photax | Photoeffex | Piccoflex | Picolax | Pipex | Planix | Playtex |
Plax | Plioflex | Powermax | Powertrax | Prestex | Primax | Proflex | Promax |
Prostex | Protex | Pyrex | Pyrix | Qix | Quadrix | Queentex | Quietex |
Quitox | Radox | Railex | Rain‐x | Ralgex | Readymix | Readyspex | Redbox |
Redex | Redux | Reflex | Regenerex | Remoulex | Resinox | Retix | Rexx |
Rheox | Rheumox | Rolex | Rolliflex | Rolodex | Rovex | Rowatinex | Rox |
Rusamex | Ryertex | Saltofix | Sandtex | Sanex | Sanmex | Scidex | Scottex |
Securix | Selex | Semprex | Semtex | Silcatex | Simex | Simplex | Simtex |
Sinex | Siparex | Snapfax | Snugglesox | Softex | Softsox | Solarex | Solpaflex |
Sominex | Sonifex | Sonix | Sosmix | Soundelux | Spafax | Spandex | Sparx |
Sphinx | Spirax | Spontex | Standox | Stax | Steelex | Steribox | Styrex |
Sunnex | Supermax | Suprafax | Sweetex | Swintex | Swix | Sympatex | Syntex |
Systemix | Tampax | Tartex | Tektronix | Teletex | Ten‐o‐six | Terminix | Tex |
Theodrox | Thermotrex | Tidibox | Timex | Tintex | Tippex | Titex | Tixylix |
Topex | Topmix | Topometrix | Torpex | Transax | Translux | Trans‐x | Trax |
Trex | Triplex | Tuflex | Turbomix | Turtlewax | Twix | Ultimax | Ultrex |
Umax | Unifix | Unimix | Unitex | Unix | Uvex | Valupax | Varilux |
Varimetrix | Vax | Vectrex | Veinex | Velux | Verex | Victorinox | Victrex |
Videotex | Videx | Vilux | Virex | Vivafax | Volex | Vortex | Vox |
Waxtrax | Weetabix | Weldex | Westclox | Westrex | Wettex | Widefax | Wildex |
Windex | Winfax | Woodpax | Xanax | Xatrix | Xenix | Xerox | Xylotox |
Xyratex | Yonex | Youmex | Zebraflex | Z‐nix | Zoladex | Zoomfax | Zovirax |
Those are just the ones I've run into over the past year or so. If, like me, you're now sick of them, and never want to see another such coinage in your life, then please, please bring this fact to the attention of the advertising industry!
1984 postscript for 1999: “Correspondent X” reports from Canada that the power of the conspiracy has reached Orwellian proportions – they're selling silica gel packets under the trade name MiniPax. Yes, that's the Newspeak name of the Ministry of Peace.